You may be familiar with the Oscars and Grammys, but the AdWheel Award is a lesser-known accolade celebrated in the public transit marketing sphere. The AdWheel is a coveted recognition by the American Public Transportation Association (APTA)–and San Joaquin RTD  is a 3 time 2025 recipient. Woot!

The AdWheel Awards are presented annually at the APTA Marketing, Communications, & Customer Experience Workshop, which takes place at various locations across the nation. The awards recognize excellence in three main categories:

• Best Marketing and Communications on Workforce Development
• Best Marketing and Communications to Increase Ridership or Sales
• Best Marketing and Communications Educational Initiative

Each category features five subcategories based on platform or marketing format, including print media, electronic media, special events, social media, and comprehensive campaigns. Agencies must submit applications and, when applicable, samples of their campaigns, months in advance to be considered for an award.

This year, San Joaquin RTD won 3 AdWheel Awards:

Best Special Event Educational Initiative – Rosa Parks Bus Wrap
Best Print Media – Workforce Development – Operator Recruitment Campaign
Best Print Media – Workforce Development – Employee Appreciation Event

This annual event recognizes the contributions of those who not only drive our buses, but keep them clean and operational, providing essential service to our community.

Thank you for helping us celebrate the dedicated individuals who make public transit possible!